For those businesses and entrepreneurs search the deep pages of Google for that £10 extra saving let me tell you it might not be as worth it as you think…
Yes you will be saving money, but the lower the price the lower the expectations of the services you should have. The catering equipment industry is one of the perfect examples of an industry where service is valued more highly than the price of the item purchased.
If every business competed on price it would be madness. The key to success in businesses are offering something different, differentiated products and businesses are likely to be more appealing to those who need something of quality.
You can jump on Google and type in the product you need right now and find it for a reasonable price. However if you want it installed, delivered or any other extra services then you will be expected to pay through the teeth. This is not the case in the catering equipment industry, many local catering equipment companies will provide businesses with the highest level of services.
Not only will the offer a reasonable price on some of the top brands in the industry, but they will also be able to offer you better support than any box shifter out there. The great thing about having a brick based business vs online businesses is that you can get hold of an employee whenever you like… you don’t have to wait for an email reply.
Having a business at the other end of the line is something many businesses would pay hundreds for. Buying equipment from one kitchen can ensure all warranties and service contracts are kept under one roof. You can also ask your catering equipment supplier to help you with installation or installation guides. Installing equipment is not cheap, especially if you require a gas safe registered engineer to install your new 6 burner oven,
Buying equipment from a local catering equipment business can help you more than you would think as they are more likely to be free at times to best suit your businesses requirements.
If you need to save money and are not fussy about brands then you need to look out for the commercial catering equipment special offers pages where you can usually find a wide range of bargains from the most reputable suppliers from around the world.
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